versuni interior guidelines

Philips Domestic Appliences, the mother brand of Senseo, Saeco, Gaggia, e.o., underwent a rebranding over recent years, and operates now under the name Versuni. It is a multi-national company with offices and factories all around the globe.

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Rebranding does not stop at replacing logos, campaigns and a new website. It's also about rethinking work environments. For this I was asked to create a 3D guidance document, as part of the briefing of international interior architects.